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Tag Archives: coffee

The Nespresso Brand – A way of life

Nespresso - What else? Georges Clooney

Why has the Nespresso brand been so successful, still is and will continue to be?

Nespresso pioneered the portioned coffee market to provide the very highest quality coffees that could be enjoyed in the comfort of consumers’ own homes and also savoured at out-of-home locations, such as restaurants, hotels, offices and luxury retail businesses. Nespresso has become “a way of life”. Nespresso has associated itself with the Entertainment, Luxury & Sports Industry. The Nespresso brand is sponsor of many high end events such as the Film Festivals, Gastronomy, Tennis, Golf, Yachting and Polo. The Nespresso brand also has since may years a great ambassador, mister Georges Clooney. The creation of Boutique in worldwide cities as well as Magazine has also been a huge asset to the brand.

The Nespresso trilogy is a unique combination of the world’s highest-quality Grand Cru coffees, smart and stylish coffee machines and second-to-none customer service. The culmination of these three elements came to be known as the Nespresso Ultimate Coffee Experience.

Below is a link to Nespresso’s Web – TV with quality content about the brand, from how the coffee is made, to the new and innovative Nespresso machines, brand ambassador interviews, sustainable technology (ecocollaboration) … There is also  alink to Nespresso’s EcoCollaboration, Nespresso Events and Nespresso’s very successful commercial + Making Of. All of this makes Nespresso a unique brand.

Nespresso Web – TV

Nespresso EcoCollaboration

Nespresso Ultimate Events

Nespresso @ Miami Beach Polo

Nespresso Commercial – George Clooney & Camilla Belle:

Making Of Nespresso Commercial: