Tag Archives: Motorsports

Renault launches it Web-TV

12/03/2009 – 4:38 pm
Posted in Automobile, Brand Innovation, Branding & Marketing, Brands, Motorsports, Web TV
Tagged Brand Entertainment, Brand Experience, Branding, Brands, corporate channels, green, Motorsports, Web TV
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Big brands and companies are more and more launching their own Web – TV. In the automobile sector, after BMW, Mercedes Benz, Porsche, Audi … Renault launches it’s own channel: Renault TV with some great and quality content, Entertainment, Infotainment, Autotainment, Motorsports and Cars. It also have a Live TV. The channel is also very well designed and very user-friendly.

BMW TV Goes Online

09/23/2009 – 2:00 pm
Posted in Automobile, Brand Cinema, Branding & Marketing, Innovation & Technology, Motorsports, Web TV
Tagged Automobile, BMW, BMW M3, BMW TV, brand films, Chris Pfeiffer, Energy Efficiency, F1, Innovation, Internet TV, Motorcycle, Motorsports, Need For Speed, Racing, Technology, Tommy Milner, Web TV
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One of the best automobile brands, launches it’s Internet TV. BMW has created a unique channel, easy to navigate on and with quality content. There are films about it’s new efficient dynamics models, motorsports, it’s automobile and motorcycle models and BMW Innovation and Technology. The content is in a docu / brand films format, which is also a very good way to show who and what the brand is about. BMW is a visionary company and has well understood how to build a successful brand.

Below are a few BMW films.

JOY IS BMW Film

BMW Vision EfficientDynamics. Part1

BMW Vision EfficientDynamics. Part 2

Chris Pfeiffer rides BMW Tower

BMW M3 GTR – Tommy Milner @Need For Speed

Porsche Web Cinema

09/14/2009 – 10:49 pm
Posted in Automobile, Brand Cinema, Innovation & Technology, Motorsports
Tagged 911, Brand Cinema, Brand Experience, brand films, Cayenne, Cayman, Discovery, Dreams, Drive, Efficiency, Germany, Innovation, Mindset, Motion, Motorsports, New Technology, Porsche, Speed, Storytelling, Timeless, Travel, Voyage, Web Cinema
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The Porsche Web Cinema provides an escape into the world of Porsche. When entering Porsche Web Cinema, you will enter into a world of dream.

You can browse through film and music archives and discover the excitement captured by Porsche and Porsche motorsports. The Porsche Web Cinema site, wants it’s audience to interact with Porsche and enjoy all of the sites and sounds of the Porsche Experience.

Imagine yourself in the front row, make yourself comfortable and enjoy the entertainment!